Initially Early childhood and Primary School Teachers, then mumma bears on maternity leave, we set out to design play mats that were not only decor friendly safe for bubs and the environment but also had education in mind. We have eliminated primary coloured, busy designs from our collection purposefully. We believe concrete objects placed on the play mat should be the focal point for learning. It is a misconception that alphabet play mats help children learn to read and write but rather are far too over stimulating, yes there is such a thing!To learn a little more about our product and why they are so loved all around the world